Her comments and deep questioning of the Raving Fan concept created a whole new path of exploration for me and introduced the Raving Critics notion into the equation.
As Todd, my first boss said,
"Jeremy, there are two keys to success in business.
First, only work with people you like.
Second, don't ever believe your own bullshit."
The "Todd Newfield Award" is for the blog reader who does the best job (via a comment on a post) of helping me adhere to rule #2 above.
By the way, this was one of the more contested awards.
Honorable mentions go to:
- Daryl Henderson for his comment on Etrade
- Ian Brodie for his comment on my Twitter following policy
- Adam Schorr for his comment on branding
And our previous winners