Ron doles out financial advice for a living as the “Your Money” columnist for the most esteemed of all of the world’s daily papers, the New York Times.

So, when he says: “In session with @jer979. Bought an hour of his time. Best money I've spent in months,” you can take that to the bank.

After Ron authored a great piece which mentioned Never Stop Marketing in the NY Times, he reached out and asked if he could hire me (no favors-we had to maintain journalistic integrity) to help him understand how he could use the concepts of Community Driven Marketing to better serve his column and his organization (and, of course, his global microbrand).

Since we hadn’t met, but had known each other for 7 years…and I do this kind of thing for breakfast (particularly with Ron, since our first meeting was 8am on a Sunday morning-never stop marketing, right?), it was a natural.

Honored to have him on the client roster.