Microsoft’s Developer and Platform Evangelism Team Never Stops Marketing
August 24, 2010
Excited to welcome Marissa Strominger and William Zentmayer to the Never Stop Marketing family.
I’ll be joining their team offsite on Sept. 15th to talk about Marketing in a Billion Channel Universe, including some classic ideas from Community Driven Marketing and Dandelion Marketing.
The NSM client roster isn’t so much a list of people who have hired NSM (which is me), but really a list of people who believe in a core philosophy…which is, of course, Never Stop Marketing!
Here’s how I know Marissa and William are part of the team.
William heard my presentation in Atlanta and called me up (well, email, but you know what I mean) to ask if I’d be interested/available to talk to his team in September. I said, “Of course!” but asked that he let me know quickly, since the calendar was pretty full.
Now, Microsoft moves quickly…relatively speaking for a large organization, but William was like Michael Phelps and turned out an “OK, you are approved” within about 24 hours.
Then, he turned me over to Marissa who controlled the budget.
And, she continued the pace. She’s kind of like the Usain Bolt of negotiations and procurement. In a matter of days (normally it takes weeks) a
nd simply via email, we hammered everything out.
That is living the Never Stop Marketing code! (And, I have to admit, I was impressed that we were trading emails at 1am—that’s NSM hardcore).
As you can tell, I’m excited since there’s obviously a cultural fit between their org and mine.
Welcome, Marissa and William!
